The Toyota Succeed has garnered a strong reputation on Kenyan roads thanks to its reliability and durability. The Succeed and Probox are built on the same platform and share many body components hence their exact likeness. However, Succeed has a more spacious cabin and comfortable seats compared to the Probox. This car is highly revered for commercial purposes hence its widespread popularity. Despite its strengths, it competes with the Nissan AD, Mazda Familia Van, Honda Pro Shuttle, and Suzuki Carry.

The Subaru Forester is one of the most preferred compact SUVs in the Kenyan market. It is loved for its versatility, safety, reliability, and comfort. The Forester can handle day-to-day commuting and at the same time transform for adventure use over the weekends. It also handles offroad driving well thanks to its standard Symmetrical All-Wheel Drive (AWD), X-Mode, and Hill Descent Control systems that increase traction. The Subaru Forester competes with the Mazda CX-5, Honda CR-V, Toyota RAV4, Jeep Grand Cherokee, Ford Escape, and Hyundai Tucson in the Kenyan market.

The Subaru Legacy continues to win the hearts of many Kenyans thanks to its comprehensive suite of safety features and an all-wheel drive configuration that allows it to conquer beaten paths and urban streets with equal prowess. Its timeless exterior design seamlessly blends functionality and sophistication. Practicality, comfort, and connectivity are highly prioritized in the Legacy making it one of the most revered vehicles on Kenyan roads. Despite its strengths, it competes with the Honda Accord, Toyota Camry, Mazda 6, Nissan Altima, Hyundai Sonata, and Kia K5.

The Subaru Forester is one of the most sought-after Mid-sized Sports Utility Vehicles (SUV) in the Kenyan market thanks to its advanced safety features, spacious and well-appointed cabin, offroad capability, and technology. The Subaru Forester goes toe to toe with established brands such as the Mazda CX-5, Honda CR-V, Toyota RAV4, and Jeep Grand Cherokee, Ford Escape, and Hyundai Tucson in the market. 

The Toyota Fielder has become extremely popular in the Kenyan market since its introduction and for good reason. The Fielder offers a spacious cabin, good resale value, and good fuel economy, making it a suitable family vehicle. The Fielder competes with established brands such as the Honda Airwave, Nissan Wingroad, and Mazda Atenza.

The Subaru Legacy is a midsize sedan that continues to impact the production of automobiles courtesy of its eyesight technology that encompasses a plethora of active and passive driver assist system that work in harmony ensuring its occupants enjoy a safe and serene ride. The 2020 model has undergone subtle refinements outside and inside enhancing its overall appearance. The All-Wheel Drive (AWD) configuration allows it to conquer beaten paths effortlessly. It competes with the Honda Accord, Toyota Camry, Mazda 6, Nissan Altima, Hyundai Sonata, and Kia K5.

The Toyota Fielder has remained popular for years despite the growing trend of Sport Utility Vehicles (SUVs) in the Kenyan market. The Fielder is loved thanks to its versatility, good fuel economy, resale value, and reliability. It rivals established brands such as the Honda Airwave, Nissan Wingroad, and Mazda Atenza.

The Toyota Fielder is a multi-purpose wagon that is popular in the Kenyan market due to its blend of reliability, fuel efficiency and carrying capacity. Its high demand in Kenya is also due to its affordable price compared to other vehicles from the Japanese domestic market. The Fielder competes with established brands such as the Honda Airwave, Nissan Wingroad and Mazda Atenza.